Growth Marketing with Slack’s Rachel Hepworth

In this interview series by the team at Intercom, Slack’s Growth Marketing Lead Rachel Hepworth talks about her journey through the ranks, and the unique challenges that come with unlocking the potentials of growth for one of today’s fastest growing software companies. Find out how Slack transitioned from it’s early days of relying on word of mouth for advertising, why prioritizing the right data was key in their early performance marketing efforts, and other lessons learned as they scaled their growth marketing strategies. Access the full recording and transcript here. 

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